The Brand

Sea You Free was founded in Ecuador in 2019 by Arianna Coello 
We work with artisans from rural communities creating accessories made from seeds and plants, pieces that respect the planet and the people behind them.
Our goal is simple: to make the world a better place.
We believe in improving the lives of our artisans through art and keeping ancient techniques alive.
Every piece is handmade in small quantities, crafted with care and intention.

A Letter from Our Founder

"My grandmother always said that life is about giving.
When I started Sea You Free, I knew it had to be something that could change someone’s life.
I wanted to build more than just a sustainable business, I wanted to make a real impact.
I wanted to grow, but slowly, with intention and purpose.
I started traveling across Ecuador, from the coast to the mountains, where I met artisans with incredible skills and stories.
That’s when I realized I wanted to create something that truly celebrated their work.
Later, I learned more about supporting rural communities and building sustainability from within, because only then can we create something meaningful and lasting.
To me, sustainability is not just about recycling or making eco-friendly products.
It’s about people, culture, and respect for the process.
There’s still a long way to go.
My goal has never been to be a trendy or viral brand, but a real one, a brand that stays true to its values in a world that often forgets them"